Well-aligned and clearly defined organisational values and mission is something that you’ll find in most high performing companies. Why so? Because it isn’t just about having a great Talent Brand to attract candidates; once on-boarded, they need to feel a sense of congruency and oneness with what the organisations stands for.
This business personality is reflected in the CEO on down; in how leadership relates to employees, how employees relate to one another, how the organisation relates to its customers. When done thoughtfully and intentionally, this all forms a kind of unspoken psychic bond that fosters a sense of inclusivity and a clear sense of boundaries regarding what is acceptable and what is not.
Without an evident and positive company culture, employees will feel no sense of loyalty, no sense of being listened to and an impression that the management don’t know what they are doing.
What is your company culture saying about your business?